Luis Lui is the Executive Vice President & Senior Partner at Axel International, that provides consulting services and advisory services to established companies and early-stage start-up companies to expand their business globally. He has a successful corporate senior management track record in establishing Asia Pacific business including sales, marketing functions with business development and team building. As a mentor, he helps local and overseas technology start-ups accelerate business expansion. Specifically:
- Identify the assessable market and select the focused segment.
- Business plan, supports infrastructure and resources plan.
- Building the team, recruiting the right resources.
- Sales and marketing; which leads generation and pipeline management.
- Competitive strategy.
- Qualify and engage the right business partners and global suppliers/vendors.
- Develop new business and strategic accounts through industry and personal network.
- Setting up channel/partnership eco-system.
Favorite quote: ” Have the courage to follow your heart and intuition ” – Steve Jobs