Li-Jay consults with brands and entrepreneurs on brand building, digital marketing, and marketing strategy. Her knowledge is primarily based in consumer packaged goods, having worked with brands such as Dell, Miller Brewing, KitchenAid, Petco, and Jack-In-The Box. She was previously the head of marketing for Motul, North America, re-establishing the company’s presence in the US and Canada. Additionally, she has been a small business owner and previously the founder of a startup. Currently she is working on her MBA from the University of Illinois, Urbana-Champagne. In her spare time, she volunteers as the Director of Marketing & PR at AsylumConnect and spends time with family and friends.
Quote: “The only thing worse than starting something and failing is not starting something.” -Seth Godin