Alejandro Buriel Rocha

CEO at Hara and Executive Coach

My passion is personal and professional growth. I help organisations to improve their corporate culture and achieve their strategic goals as consultant. I help professionals to develop their life and careers through executive coaching, mentoring and business education. I help people to find their strengths and passion in life and work to leverage on them.
Executive Coach, management consultant and Professor focused in strategy, leadership, corporate culture, cross cultural and Sales. Lawyer, entrepreneur and business owner, started my first company at the age of 20. More than 22 years in business development and as a senior executive. Lawyer, member of the Spanish Bar Association of Madrid (ICAM) and Master in Law LLM by IE & Northwestern University of Chicago. Certified NLP practitioner.
I have successfully held senior leadership positions in sales, business development and general management on the international market, with a consistent record of achievement in the areas of business education, management consulting, IT solutions and financial services. Opening new headquarters, building, training and leading teams to start operations in Asia (China), Europe, USA and Latin America for large multinational companies.
Favorite quote: “Ever tried. Ever failed. No matter. Try Again. Fail again. Fail better.” “You can´t imagine what you can achieve by repeatedly trying with the purpose of failing better.” Samuel Becket.

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