Digital Marketing & E-Commerce Director | Genetsis
We are looking for a digital marketing & E-commerce director who has great experience in brand strategy, digital marketing and e-commerce, and has a proven track record of leading teams in brand strategy and implementation in digital marketing and e-commerce integration projects. We hope that you have insights into client needs, strategic thinking, and team & project management skills. We hope you have passion for integrating digital marketing communication, e-commerce promotion and data analysis, and have confidence and desire to help foreign brands develop digital market strategies in China, from establishment to expansion.
Responsible for analyzing clients‘ marketing objectives, fully developing and utilizing resources, planning integrated projects of communication, e-commerce and events.
Leading the team to implement each project by following the integrated marketing strategic plans of each brand
Developing work SOP and drive the team to work with SOP to maintain the quality of strategies and activities
Actively thinking about and adjusting the methods of integrating marketing and team work to form an efficient working system to adapt to the development trends in digital marketing and e-commerce
Responsible for building and managing digital marketing and e-commerce team, evaluating and improving team performance, responsible for team effectiveness
Closely communicating and coordinating with clients, internal teams and external resources, and properly solving problems
Setting the budget and controlling project costs
Minimum or 7 years’ experience in brand planning, digital marketing and e-commerce management including definition and implementation of methodologies and SOP
Strong understanding of key creative, consumer and channel trends in F&B and beauty industries
Strong digital expertise and operational understanding of key digital brand building channels (social, e-commerce, CRM…)
Strong understanding of best practices in digital channel management with a focus on social media, e-commerce and digital influencers
Good team management ability, interpersonal skills, language skills, and adaptability
Strong sense of responsibility, high level of execution, results-oriented, team collaborators
Skilled application of Microsoft office software
Experience serving food, beverage, beauty clients
Bachelor degree and above
Advertising, new media, e-commerce majors are preferred
Working fluency in Chinese and English
ABOUT US 关于我们
G-Commerce Shanghai is a part of Genetsis Group which is one of the first E-commerce and digital marketing service providers of Western Europe. We are an online business partner that utilizes a proprietary AI-powered business intelligence model that drives our fully integrated e-commerce and digital marketing multiplatform operations for global brands with a global team of experts, we are helping brands to maximize their performance across all social media channels and eCommerce platforms to boost sales, increase profits, and outperform their competitors. We are providing data model platform, e-commerce operations, digital marketing services and strategy consulting. We believe in open communication, developing a diverse work force, and a philosophy of shared rewards. Welcome to Genetsis Shanghai office, it is a great place to build your career and enrich your life.